Korean dramas continue to capture hearts worldwide with their engaging plots and charismatic leads, and Business Proposal is no exception. Released in 2022, Business Proposal quickly became a fan favorite due to its refreshing take on classic rom-com tropes and the on-screen chemistry between the leads. For those looking for a light-hearted romantic comedy with just the right amount of drama, Business Proposal delivers an experience that is charming, humorous, and full of memorable moments.
Plot Overview
Business Proposal, based on a popular webtoon, follows the story of Shin Ha-ri, a hardworking food researcher who works at GO Food. When her best friend, Jin Young-seo, asks her to go on a blind date in her place, Ha-ri reluctantly agrees, intending to scare off the potential suitor with an outrageous persona. Little does she know that the man she’s set to meet is Kang Tae-moo, the CEO of her company and a workaholic with little time for romance. Despite her outlandish behavior, Tae-moo becomes intrigued and decides to pursue her. The situation spirals as Ha-ri tries to keep her real identity hidden while managing her growing feelings for her boss.
Characters and Cast
One of the highlights of Business Proposal is its stellar cast, who bring their characters to life with charm and energy:
Shin Ha-ri (played by Kim Se-jeong): As the main character, Ha-ri is relatable and lovable. She’s hardworking and cheerful but often finds herself in difficult situations due to her tangled web of lies. Kim Se-jeong’s performance makes Ha-ri endearing, and her comedic timing is impeccable.
Kang Tae-moo (played by Ahn Hyo-seop): The handsome and disciplined CEO of GO Food is initially portrayed as cold and detached. However, as he becomes involved with Ha-ri, Tae-moo reveals a softer side. Ahn Hyo-seop's portrayal of Tae-moo adds depth to the character, making viewers root for his growth as he navigates love.
Jin Young-seo (played by Seol In-ah): Ha-ri’s best friend and the catalyst for the story, Young-seo is fun-loving, fiercely independent, and unapologetically herself. Seol In-ah’s portrayal of Young-seo is a joy to watch, especially in scenes that show her friendship with Ha-ri.
Cha Sung-hoon (played by Kim Min-kyu): As Tae-moo’s loyal secretary and confidant, Sung-hoon is not just a supportive friend; he also has his own romantic storyline with Young-seo. Kim Min-kyu’s performance brings warmth to the role, and his chemistry with Seol In-ah makes their subplot enjoyable.
Themes and Tropes
Business Proposal shines in its ability to take familiar rom-com tropes and give them a refreshing twist. Here are some key themes and tropes that make this drama so appealing:
Fake Identity and Hidden Truths: A significant part of the plot revolves around Ha-ri’s deception about her identity. This trope is well-executed in the series, providing both comedic and dramatic tension as Ha-ri scrambles to maintain her facade.
Office Romance: The dynamics between Ha-ri and Tae-moo are even more interesting because of the workplace setting. The power dynamics and boundaries make their romance exciting and keep viewers engaged as they navigate the complexities of dating within a corporate environment.
Opposites Attract: Tae-moo and Ha-ri have contrasting personalities. Tae-moo is strict and serious, while Ha-ri is laid-back and approachable. Their chemistry develops naturally, with both characters growing from their interactions.
Friendship Goals: The relationship between Ha-ri and Young-seo adds another layer to the drama. Their friendship is genuine and supportive, providing a refreshing view of female companionship and highlighting how crucial friends can be in navigating life’s ups and downs.
Highlights and Memorable Moments
Business Proposal has several standout moments that make it binge-worthy.
The Blind Date Gone Wrong: Ha-ri’s attempt to scare off Tae-moo during their first meeting is one of the most memorable scenes in the drama. Her exaggerated antics and Tae-moo’s composed reactions create a hilarious dynamic that sets the tone for their relationship.
The Accidental Confessions: As Tae-moo falls for Ha-ri, he finds ways to express his feelings in a roundabout manner. His unexpected confessions, coupled with Ha-ri’s panicked responses, lead to sweet and funny scenes that keep viewers rooting for their romance.
Sung-hoon and Young-seo’s Romance: The chemistry between the secondary couple is just as engaging as the main leads. Sung-hoon and Young-seo's romance is heartwarming, and their scenes provide a lighter contrast to the main storyline.
Tae-moo’s Jealousy: Watching the usually composed CEO feel pangs of jealousy is both entertaining and satisfying. These moments reveal his vulnerable side and make his feelings for Ha-ri more genuine.
What Sets Business Proposal Apart
While many rom-com Kdramas follow similar formulas, Business Proposal distinguishes itself through a balance of humor, heartfelt romance, and character growth. The production value is also high, with vibrant visuals and well-choreographed scenes that enhance the viewing experience. The soundtrack complements the story well, featuring songs that heighten the emotional resonance of key moments.
Another aspect that makes this drama stand out is its pacing. Unlike some dramas that stretch out misunderstandings, Business Proposal maintains a steady pace, keeping viewers engaged without dragging out unnecessary plotlines. The series doesn’t shy away from moving the story forward, allowing for organic character development and avoiding excessive melodrama.
Critiques and Areas for Improvement
While Business Proposal is undeniably entertaining, it does have a few minor drawbacks. The storyline, while refreshing, still relies on some clichés, and certain plot twists are predictable. Additionally, the character development of the secondary cast could have been expanded, as some side characters felt underutilized.
For fans looking for a drama with deeper or more complex themes, Business Proposal may come across as somewhat lighthearted. However, for those who appreciate a well-executed romantic comedy that doesn’t take itself too seriously, these minor issues are easily forgivable.
Final Verdict: Why Business Proposal is Worth Watching
Business Proposal is a charming Kdrama that succeeds in delivering a heartwarming, humorous, and engaging experience. The characters, especially the leads, have undeniable chemistry, and the show’s lighthearted take on love and relationships makes it a feel-good watch. The unique blend of humor and romance keeps the story fresh and entertaining, and the performances by the cast elevate it to a memorable experience.
For fans of rom-coms, Business Proposal is a must-watch. It’s the perfect drama for viewers who enjoy light-hearted stories with lovable characters and a plot that keeps you smiling from start to finish. From the memorable blind date fiasco to the heart-fluttering romance, Business Proposal is a delightful addition to the world of Kdramas and proves that sometimes, love finds you in the most unexpected ways.
Whether you’re a seasoned Kdrama fan or new to the genre, Business Proposal promises laughter, love, and plenty of unforgettable moments. With its engaging storyline and strong performances, this Kdrama is an ideal escape that leaves viewers with a warm heart and a happy smile.